‘Swatch’ Ring Watch, Madrid


The new ‘Swatch’ Ring Watch is a futuristic rearrangement of the classical watch, where the continuously ticking hands are replaced with two circular e-ink screens. This watch was designed in attempt to re-work a classic piece to absolute minimalism. García described the Swatch Ring Watch as a representation of the “maximum simplification of a traditional wristwatch through its elimination of numbers and hands in favor of the two rings. This minimalist design provides both a clean and simple look that marries perfectly with the watch’s eye-catching aesthetic. The ‘Swatch’ Ring Watch concept is cool stepping stone for the wearable technologies industry and will surely be the inspiration for more creative and visually pleasing wearable gadgets.


J Baran